I particularly like the last part of this issue. Frame the "AI" product without mentioning AI and instead talk about the benefit that the user can have by using it, i,e. "assisting." This is an excellent way to frame and escape the "AI" hype with non-sense expectations.
Benefits and needs need to be front and center. There's a lot of fear right now about it taking jobs. Educating and letting them feel the benefits helps get great product feedback. Expectations get managed better if we frame it as enhancing their work. Big missed product opportunity.
I particularly like the last part of this issue. Frame the "AI" product without mentioning AI and instead talk about the benefit that the user can have by using it, i,e. "assisting." This is an excellent way to frame and escape the "AI" hype with non-sense expectations.
Benefits and needs need to be front and center. There's a lot of fear right now about it taking jobs. Educating and letting them feel the benefits helps get great product feedback. Expectations get managed better if we frame it as enhancing their work. Big missed product opportunity.